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     COMMENTS: Mountain Dew Off the Hook; Denny’s Picks up Free PR

Amy Robach proves she is no Diane Sawyer. Last month Sawyer aired the grueling documentary A Hidden America: Children of the Mountains for ABC's 20/20 (previewed here) and followed up with an expose of Mountain Dew Mouth, the rot that destroys Appalachian dentistry because the caffeine-acid-sugar soda eats enamel off toddlers' teeth. Now Robach travels to the same creeks and hollows for NBC's Making a Difference as wealthy Connecticut suburbanites work with the Christian Appalachian Project to improve family nutrition. The closest Robach came to showing us those Mountain Dew horrors was an open can of Coca-Cola on a porch where children were at play.

Last week, Robach's Making a Difference feature brought us a Massachusetts beauty salon offering free haircuts to the unemployed. Now Kelly Cobiella files an equivalent survey for CBS' Bright Spots series. Cobiella told us about discount 'dos and free yoga classes but spent most of her time on free publicity for Denny's, the fast food chain. Its Grand Slam breakfast giveaway fed 2m diners gratis in 1,500 restaurants at a cost of $5m: "They will do it again next month, this time with a new twist. Those who ate free before are encouraged to pay the good deed forward. Bring a friend in need and Denny's will pick up the tab."


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