 |
         
|
It is admirable when the nightly newscasts bite the hand that feeds them, placing their viewers' interests above those of the advertisers who pay their bills. So kudos to ABC World News for assigning John McKenzie to the puzzling increase in prescriptions of anti-depressant medication. Fully 10% of the adult population is popping pills like Prozac, Paxil, Zoloft and Celexa even though most do not suffer from clinical depression and most are not being treated by a psychiatrist. McKenzie's explanation was that patients are being "bombarded with so much advertising." In 1996, Big Pharma spent $32m on advertising anti-depressants directly to patients; by 2005 that total was $122m. Many of those ads were aired during the network nightly newscasts.
You must be logged in to this website to leave a comment. Please click here to log in so you can participate in the discussion.
