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"Cyber Monday is not so much a day any more as it is a state of mind." Thus CNBC's Jane Wells disdained the very story she had been assigned to by NBC. Both Wells and CBS' Hattie Kauffman filed from amazon.com's giant distribution warehouse in Phoenix to illustrate the gradually switchover of holiday retail habits from shopping malls to online shopping baskets. CBS' Kauffman estimated that 10% of all Christmas shopping this year will be online: 78m shoppers made physical visits to stores on Black Friday; 96m surfers let their fingers do the shopping on Cyber Monday. ABC's Dan Harris showed us that online commerce involves not only the Websites of retailers themselves but also marketing buzz on social networks. "Welcome to a very Twitter Christmas!"
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