CONTAINING LINKS TO 1280 STORIES FROM THE NETWORKS' NIGHTLY NEWSCASTS
     COMMENTS: Macro-Economic Statistics Lose out to Twisters

Macro-economic statistics almost qualified as Story of the Day for the second straight day. The Pew Research Center attracted coverage from correspondents on all three newscasts for its number-crunching of Census Bureau data on household incomes. CBS, with substitute anchor Norah O'Donnell, picked the stats for its lead. ABC, with substitute anchor George Stephanopoulos, chose to lead with Pierre Thomas on the delivery of poisonous letters to Michael Bloomberg, the Mayor of New York City and billionaire gun-control activist. The Story of the Day, though, was the continuing tornadic weather across the great plains. NBC picked weather porn for its lead.

It was no surprise that the Pew Research report was assigned to female correspondents on all three newscasts. That is because its focus was on the gender of the primary wage-earner in households that include children and teenagers. Many more of those so-called breadwinners are women nowadays (although still a 40% minority), so women got to report the story. The trend represents two separate phenomena: mostly, an increase in single-parent households headed by women; less often, married couples where the wife earns more than the husband.

Which do you think the nightly newscasts find more newsworthy? The financial straits of women-headed, single-parent families (8.6m households nationwide)? Or Mommy-Wars-inflected vignettes of the wife bringing home the bacon (5.1m households)? Both CBS' Anna Werner and NBC's Rehema Ellis misleadingly emphasized the anti-stereotype sex-role-reversal couples. Linsey Davis on ABC skipped the crucial category that Pew Research was analyzing: the report isolated only those households containing children; Davis made it apply to all households of whatever configuration.

As for continuing tornado coverage, it qualified as Story of the Day by virtue of NBC's decision to air double-barreled coverage: first Janet Shamlian narrated twister carnage video from Kansas, Michigan and Pennsylvania, with a tribute to the weatherman at KAMR, her network's local affiliate in Amarillo, Texas; then came a local-news-style three-day forecast from cable television's Chris Warren at the Weather Channel. ABC aired the action via in-house stormchaser Ginger Zee in Texas. CBS opted for the forecast, via David Bernard at WFOR-TV, its local news affiliate in Miami.

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